The Chinese culture in the Philippines can be traced back hundreds of years ago, when China first came to the Philippines for trading relations. From then on, China’s influence on Filipinos was unstoppable. In 1594, Binondo was born and would become the largest Chinatown in the world. It would also become home to a thriving community of Chinese-Filipinos with a culture unlike any other, encompassing food, language and business, to name a few.
Today, many of these elements remain. And with our multiplatform potential, we at CHiNOY TV believe that it is our responsibility to educate the modern Chinese-Filipino community of their heritage, all the while being the voice of Chinese-Filipinos in promoting relevant issues in the country. We’ve done this since 2010, and along the way, we’ve garnered recognitions from reputable award-giving bodies and media companies. Among them is the 2019 Best Magazine Show at the 17th Gawad Tanglaw Awards.
As one of the country’s fastest-growing multiplatform agencies, we make it a point to adapt to this day’s knowledge-sharing demands by making the most of digital innovations. Understanding the importance of conveying accessible information, we’ve consistently grown our online presence by tapping social media channels and partnering with innovative brands. Meanwhile, with our team of production professionals, we continue to be a go-to agency for putting together some of the country’s biggest events, from business seminars to a national pageant.
We likewise continue to be inspired by influential Chinese-Filipinos in the country. Their contributions in business, entertainment, the arts, and politics, among others, drive us to help the younger Chinoy generation develop their full potential so that they, too, can be of service to the country in unique ways. Through them, we believe that we can also further preserve the Chinese-Filipino culture not just in Binondo, but in other Chinese-Filipino communities in the Philippines.