Here’s what to expect on Asian Family Enterprise Excellence Conference (AFEEC) 2021 happening this weekend

The Asian Family Enterprise Excellence Conference (AFEEC) 2021, happening on Jun 25 and 26, is the biggest and first-ever virtual gathering of prominent family business leaders and distinguished global family business experts in Asia. 

The AFEEC 2021 highlights Asian family businesses as they gear towards sustainability and resilience in braving a new world. With up to 1,500 expected attendees this weekend, the conference aims to be a place of convergence of family enterprises and different stakeholders in the region as they learn and support each other towards being agile family businesses in this new world.

Businesses and families continue to brace themselves in the ongoing pandemic. They are deeply affected, as family enterprises dominantly comprise many of the nations’ economic backbone. This conference will feature some family enterprises adapting and making strides in the crisis. Some family business experts will discuss critical factors to support and help family businesses bounce back stronger and better.

The two-day conference will essentially enlighten two areas: First is on the collectively shared learnings of the pandemic crisis that will support business pivoting and recovery. Secondly, a reaffirmation of timeless best practices on family business perpetuation based on studies and research.

This event is a unique opportunity to connect and be engaged with family business leaders, owners, researchers, and practitioners— all from the comforts of your home. AFEEC 2021 promises to be an inspiring experience in the new normal with opportunities to a virtual network with fellow attendees, speakers, exhibitors, and sponsors using an integrated, enterprise-class, and seamless event management platform. Learn and collaborate with more than 30 powerful speakers from across the globe, composed of family business leaders and professionals and the world’s premier researchers. 

The event on June 25 and 26 is live, but the attendees will continue to access the event platform for up to 30 days after the two-day event. They can rewatch the sessions, continue to have networking opportunities with fellow attendees, sponsors, and exhibitors, and even access bonus content.

Premier Family Business Consulting, Inc. is organizing this event with its mission of uniting family businesses across generations. The Platinum sponsors for this event are J.P. Morgan, Insular Life (InLife), Summit Planners, and Globaltronics, while the Gold sponsors include HSBC Private Banking, Cebu Landmasters Inc., SAP, and Conti’s Restaurant and Bakeshop (Eight-8-Ate Holdings, Inc., a member of the UDENNA group). Media partners include, Philstar Global, Manila Bulletin (, and CHiNOY TV.

Tickets are available for USD 100. You may register at For any inquiries, call 0919.073.7751 or email:

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